IDVILLE THROUGH THIS SITE.
DATA PRIVACY AT IDVILLE
IDville shall inform an individual of the purpose for which it collects and uses the Personal Information and the types of non-agent third parties to which the IDville discloses or may disclose that Information. IDville shall provide the individual with the choice and means for limiting the use and disclosure of their Personal Information. Notice will be provided in clear and conspicuous language when individuals are first asked to provide Personal Information to IDville, or as soon as practicable thereafter, and in any event before IDville uses or discloses the Information for a purpose other than for which it was originally collected.
IDville will offer individuals the opportunity to choose (opt out) whether their Personal Information is (1) to be disclosed to a third party or (2) to be used for a purpose other than the purpose for which it was originally collected or subsequently authorized by the individual. For Sensitive Personal Information, IDville will give individuals the opportunity to affirmatively or explicitly (opt out) consent to the disclosure of the information for a purpose other than the purpose for which it was originally collected or subsequently authorized by the individual.
Prior to disclosing Personal Information to a third party, IDville shall notify the individual of such disclosure and allow the individual the choice (opt out) of such disclosure. IDville shall ensure that any third party for which Personal Information may be disclosed subscribes to the Principles or are subject to law providing the same level of privacy protection as is required by the Principles and agree in writing to provide an adequate level of privacy protection.
IDville shall take reasonable steps to protect the Information from loss, misuse and unauthorized access, disclosure, alteration and destruction. IDville has put in place appropriate physical, electronic and managerial procedures to safeguard and secure the Information from loss, misuse, unauthorized access or disclosure, alteration or destruction. IDville cannot guarantee the security of Information on or transmitted via the Internet.
IDville shall only process Personal Information in a way that is compatible with and relevant for the purpose for which it was collected or authorized by the individual. To the extent necessary for those purposes, IDville shall take reasonable steps to ensure that Personal Information is accurate, complete, current and reliable for its intended use.
IDville shall allow an individual access to their Personal Information and allow the individual to correct, amend or delete inaccurate information, except where the burden or expense of providing access would be disproportionate to the risks to the privacy of the individual in the case in question or where the rights of persons other than the individual would be violated.
You may file a complaint with IDville at:
Or by using the following mail address:
5376 52nd Street Southeast
Grand Rapids, MI 49512
Your Privacy Rights
The phrases "personal information" or "personally identifiable information" mean any information by which you can be identified including your name, address, telephone number, email address, and other information.
Interest-Based Online Advertising and Google Analytics
This section of our Privacy Notice provides details about interest-based online advertising (also called "targeted advertising", “remarketing”, or "behavioral advertising"), Google Analytics, and your choices with respect to this type of advertising. We use Google Analytics’ 3rd-party audience data such as age, gender and interests to better understanding the behavior of our customers and work with companies that collect information about your online activities to provide advertising targeted to suit your interests and preferences. For example, you may see certain ads on this website or other websites because we contract with Google and other similar companies to target our ads based on information we or they have collected, including information that was collected through automated means (such as cookies and web beacons). These companies also use automated technologies to collect information when you click on our ads, which helps track and manage the effectiveness of our marketing efforts.
You may opt out of the automated collection of information by third-party ad networks for the purpose of delivering advertisements tailored to your interests, by visiting the consumer opt-out page for the Self-Regulatory Principles for Online Behavioral Advertising at http://www.aboutads.info/choices/ and edit or opt-out your Google Display Network ads’ preferences at http://www.google.com/ads/preferences/.
Information We Collect
In general, you can visit many of our web pages without telling us who you are or revealing any personal information about yourself. However, we collect information that is sent to us automatically by your web browser, which allows us to track the Internet domain address from which people visit us and analyze this data for trends and statistics, but individuals remain anonymous unless you voluntarily tell us who you are.
However, if you have created a user identity on one of your visits to this Site (for example, by making a purchase or creating an account), we may link the information provided by your browser to information that identifies you personally and use it for the purposes described below. In addition, we may review our server logs for security purposes, such as detecting intrusions into our network. If we suspect criminal activity, we might share our server logs -- which contain visitors' IP addresses -- with the appropriate investigative authorities who could use that information to trace and identify individuals.
Information You Volunteer
We collect the personal information that you knowingly and voluntarily provide when you use this Site, for example, the information you provide when you request information about products or services, request a catalog, purchase a product or service, contact us regarding a purchase, or enter a contest or promotion. This information may include your name, shipping/billing address, email address, phone number, credit card information, birth date, gender occupation and personal interests and information used to verify your identity or for fraud prevention purposes. Whether or not to provide such information is completely your own choice. But if you choose not to provide the information we request, you may be unable to purchase products, or access certain services, offers and content on our website.
Information Provided by Third Parties
When you use a credit card on this Site, we may use a third party to process your credit card. The third party will inform us whether your credit card has been accepted, so that we can complete your transaction. We do not keep your credit card information on file.
Cookies and Web
You can generally set your browser to not accept cookies or to notify you when you are sent a cookie, giving you the chance to decide whether or not to accept it. You may also delete our cookies as soon as you leave our Site. Although you are not required to accept our cookies, if you set your browser to reject cookies, you will not be able to use all of the features and functionality of this Site. For example, you may not be able to purchase products and services on this Site.
Web Beacons help us recognize a unique cookie on your browser. We use this tool to compile aggregate information about you, and it is not personally identifiable. This information includes IP addresses, search terms, domain names, and browser types. We use this information to track usage and other patterns on our website. We may share this aggregate information with our Marketing Partners or Service Providers.
Using Information About You
We use the personal information you provide for internal purposes, such as confirming and tracking your order, subscription or registration, analyzing trends and statistics, informing you of our new products, services and offers, and providing you with information from and about IDville.
From time to time we might establish a business relationship with other persons or entities whom we believe trustworthy and whom we have asked to confirm that their privacy policies are consistent with ours. These are known as our Marketing Partners. In such cases we might share and cross-reference information, including personally identifiable information about you, to enable such persons or entities to contact you regarding products and services that may be of interest to you. We only share the information we believe is appropriate to enable the Marketing Partners to carry out their responsibilities under our contracts, and we require that the information be used only for the specifically authorized purpose and that its confidentiality be maintained.
To serve you better, we may combine information you give us online or through our catalogs. We may also combine that information with publicly available information and information we receive from or cross-reference with our Marketing Partners. We use that combined information to enhance and personalize your shopping experience with us, to communicate with you about our products and events that may be of interest to you, and for other promotional purposes.
We may contract with companies or persons to provide certain services including credit card processing, shipping, data management, promotional services, etc. We call them our Service Providers. We provide our Service Providers with the information needed for them to perform these services. We also ask our Service Providers to confirm that their privacy practices are consistent with ours.
Although unlikely, in certain instances we may disclose your personally identifiable information when we have reason to believe that it is necessary to identify, contact or bring legal action against persons or entities who may be causing injury to you, to IDville or to others. We may also disclose your personally identifiable information when we believe the law requires it.
We use your email address to provide you with better customer support, and to update you on IDville events, promotions and products. You are able to remove your email address from these email communications at any time, for any reason.
We want to communicate with you only if you want to hear from us. You have the choice to be excluded from our offers and promotions and to be excluded from sharing personal information with our Marketing Partners and/ or our Service Partners. If you choose not to receive information from us or from our Marketing Partners, please let us know by calling us at 1-866-438-4553 or by sending us an email at email@example.com. Please be sure to include your email address, full name, and specifically what information you do not want to receive, such as "no phone offers", "no mail offers", "no email offers", or "no sharing of information with partners".
We will respond to reasonable requests within a reasonable time but please note that sometimes these requests may take up to 6-8 weeks to be effective, particularly if we are removing your name from postal mailings. In addition, when you purchase from us online or through our catalogs, we may need to contact you via phone, email or mail to address questions specific to your order, even if you have opted to not receive communications.
Updating, Correcting and Deleting Information About You
If you would like to update or correct your email address, street address or other personal information with us please let us know by calling us at 1-866-438-4553 or by sending us an email at firstname.lastname@example.org. Please be sure to include your email address, full name, and specifically what information you would like to update or correct. Please remember, if you delete certain information you may not be able to continue to purchase products or access other portions of our website without entering additional information.
Our website is not aimed to attract children and its objective is not to collect personal information from children. Anyone under the age of 18 should not use this Site unless supervised by an adult. Our goal is to comply with applicable laws and regulations relating to collection and use of information from children, including the Children's On-line Privacy Protection Act of the United States. If you believe that we have received information from a child or other person protected under such law, please notify us immediately by calling us at 1-866-438-4553 or by sending us an email at email@example.com, and we will take reasonable steps to remove that information from our database.
Children under the age of 13 should always ask their parents or guardians for permission before providing any personal information to anyone online. We urge parents and guardians to participate in their children's online activities and use parental control or other web filtering technology to supervise children's access to the web.
Security and Confidentiality
Safeguarding customer information is important to us. Once we receive your transmission we will do our best to protect its security on our systems. We restrict access to personal information about you to those employees who need to know that information to provide products or services to you.
We maintain physical, electronic and procedural safeguards to guard your personal information. No data transmission over the Internet can be guaranteed to be 100% secure. As a result, we cannot guarantee or warrant the security of any information you transmit to or from our website, and you do so at your own risk.
How Long Do We Retain Your Personal Information?
We keep your personal information only as long as we need it for the purposes for which it was originally collected or for other legitimate purposes (such as regulatory compliance), or as permitted by applicable law.
Links to Third Party Sites
LAST UPDATED APRIL 2016